Client food retailing

"First, I couldn’t believe it was possible. Air Creative has clearly brought me an increase in sales!"

Scientific studies show that 80 percent of all purchases are impulse purchases!

• Our research has further shown that the purchase decision is always emotional. The articles in the “fashion department” are thus not purchased at the shop window or the shelf, the actual decision to buy is made in front of the mirror, especially in the dressing room. It is all the more important to give this place of sale particular attention. Unpleasant odours in this room could interfere with a customer’s intention to purchase.

• Delicious baked goods in a beautiful environment can only be perceived as such, if the olfactory stimulus matches the product. If a department store smell or fish counter odours are hanging in the air, this is bound to have a negative effect at the sales counter. These smells are perceived as not fitting. Stimulating the olfactory system is therefore a rather sensitive undertaking!

• Emotional olfactory stimulation must not be left to chance! Air Creative systems efficiently eliminate any olfactory stimuli that do match their surroundings. This creates an ambient air quality that customers perceive as pleasant, which in turns means that they stay longer, are more generous with their pocket books and establish positive feelings toward your business.